Mascara is a big deal for me. I don’t profess my love to just any mascara. I need it to lift, add volume, lengthen, and separate. I have pretty high expectations for my mascaras because my lashes are really puny and need a lot of help. Today I am showing you the Pur Cosmetics Fully Charged Magnetic Mascara.
This anti-aging mascara formula contains a revolutionary positively charged matrix that attracts to each individual lash to strengthen, thicken, lengthen and separate for unparalleled performance. Sounds like what I am looking for, right?
The mascara has a unique magnetic force formula that wraps a positively charged elastic veil around each lash to lift and separate while adding maximum volume without clumping. It also has a blend of provitamin B5 and Biotinoyl Tripeptide-1 to help condition and strengthen to prevent lash loss, which I personally like the thought of because I feel like mine have been falling out more frequently lately. This mascara also contains carnauba and beeswax that helps set lashes to maintain precise definition all day or all night.
The wand is shaped similarly to an hourglass shape, much like another favorite of mine– Too Faced Better Than Sex. I like that shape because the outer lashes get pushed up more and that opens the eyes up more.
The picture below shows two coats and as you can see they do look longer and fuller than my regular lashes. I actually really like the formula and have been using it a lot lately. I like that the formula is dryer than most mascaras because I find that it sets while my lashes are still freshly lifted and it stays that way for longer.
Overall I am a really big fan of Pur Cosmetics Fully Charged Magnetic Mascara. You can pick it up at your local Ulta. Tell me in the comments below: What is your favorite mascara lately?

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