Shu Uemura has been one of my favorite brands for years now. I have fallen in love with them over and over again. Each new thing I try is seemingly better than the last. I recently was sent these two gorgeous pink Gloss Unlimited shades and I can’t help but think about Valentine’s Day. If you aren’t familiar with the gloss, it is a gel based formula that adds moisture and shine.
There are three key elements to this lip gloss: new shape memory technology, skin-loving formula, and the innovative applicator.
The shape memory technology is a combination of a flexible polymer and a resin that build a 3D elastic gel network that locks in transparent paste and oils. It gives the appearance of a cushion of liquid coating your lips, in turn creating the beautiful shine. It also gives the appearance of plumped, fuller lips without the crazy sting/minty/burning sensation most use.
The formula contains a moisture active complex which contains 3 active ingredients: lotus flower extract, hyaluronic spheres, and ceramide.
The round applicator design holds the perfect amount of product for a smooth, even coverage without having to go back for more. The slant on the applicator allows it to fit all areas of the lips, even the hard to reach corners.
AT 60 C is a creme shade described as – modular pink – artist shade – . There are 5 of these artist shades in the Gloss Unlimited Collection that are used for infinite nuances. This particular shade has the ability to add a plumped up appearance, especially when concentrated on the center of the lips.
Pinks are my favorite and PK 30 S is a gorgeous bright pink with shimmers, described as “fushia” on the Shu site. You can see the sparkle in the tube but they are barely visible on the lip and because of the gel based formula you won’t feel them either. It looks bright in the tube, but when applied to the lip it is actually quite wearable and pretty. This is the one that I keep finding has migrated to my handbag.
The Gloss Unlimited ($25 USD) line from Shu Uemura doesn’t disappoint, and can surely give you the perfect pout for your Valentine’s Day night out! Not only do they look fabulous but they feel even better. The gel formula gives the gorgeous plumped look without the pain and the formula has skincare benefits to keep your lips healthy! No complaints at all about these glosses! Perfectly non-sticky gorgeousness!
My Newest Addiction at times reviews products provided by PR companies. This is disclosed at the top of those posts. We also use affiliate links. For more, please see the disclosure page.