Hello, my name is Laura and I am a foundation junkie. I have a compulsion to try all the makeups! :)
IT Cosmetics’ IT-O2 Ultra Repair Liquid Oxygen Foundation is a fabulous oxygen-infused foundation. I haven’t tried any other foundations that claim to have oxygen properties, but I have read rave reviews of them all. This foundation actually contains peptides, hyaluronic acid (which is always a + ingredient for me), niacin, hydrolyzed collagen, and vitamins A C & E.
Now that BB and CC creams are on the market, foundations are reached for a little less often. I love seeing that in this foundation there are extra benefits for people that are concerned with aging. IT Cosmetics is known for always including beneficial extras so they are the perfect people to create a foundation such as this.
“Why did IT Cosmetics create this product: To finally give women the power to achieve flawless looking even skin, like the skin we were born with! This anti-aging liquid foundation is a true beauty breakthrough. It’s packed with anti-aging ingredients and gives a true airbrushed look that works on all ages and skin types! IT Cosmetics creator could never find a liquid foundation that truly covered, but also made my skin look even better, and the IT-O2 Ultra Repair Liquid Oxygen Foundation does!
What is it: This foundation is truly like a facial, in a bottle, in a foundation! Formulated to deliver oxygen to the skin, IT-O2 Ultra Repair Liquid Oxygen Foundation gives sheer to buildable full coverage and leaves your skin with that dewy Your Skin But Better glow. It’s also infused with anti-aging peptides, hyaluronic acid, hydrolyzed collagen and special IT Cosmetics Drops of Light Technology reflecting pigments to optically blur away the appearance of imperfections. This is an Anti-Aging foundation that gives you the power to achieve hydrated, luminous and healthy looking skin while receiving powerful anti-aging benefits. The light-diffusing properties evens skin tone for flawless airbrushed skin without settling into lines and wrinkles. For airbrushed perfection the Hydra-Sponge is the perfect tool for stippling airbrushed application.
Who is it for: Anyone who wants the power to achieve their most beautiful skin ever! Anyone who wants the anti-aging benefits of peptides, hydrolyzed collagen and niacin. Anyone who wants a clinically proven and measured increase in hydration to their skin. Anyone who wants to instantly conceal imperfections, diffuse the look of lines and wrinkles on the face, and achieve a more radiant looking, flawless and supple complexion.” – IT Cosmetics
What is it: This foundation is truly like a facial, in a bottle, in a foundation! Formulated to deliver oxygen to the skin, IT-O2 Ultra Repair Liquid Oxygen Foundation gives sheer to buildable full coverage and leaves your skin with that dewy Your Skin But Better glow. It’s also infused with anti-aging peptides, hyaluronic acid, hydrolyzed collagen and special IT Cosmetics Drops of Light Technology reflecting pigments to optically blur away the appearance of imperfections. This is an Anti-Aging foundation that gives you the power to achieve hydrated, luminous and healthy looking skin while receiving powerful anti-aging benefits. The light-diffusing properties evens skin tone for flawless airbrushed skin without settling into lines and wrinkles. For airbrushed perfection the Hydra-Sponge is the perfect tool for stippling airbrushed application.
Who is it for: Anyone who wants the power to achieve their most beautiful skin ever! Anyone who wants the anti-aging benefits of peptides, hydrolyzed collagen and niacin. Anyone who wants a clinically proven and measured increase in hydration to their skin. Anyone who wants to instantly conceal imperfections, diffuse the look of lines and wrinkles on the face, and achieve a more radiant looking, flawless and supple complexion.” – IT Cosmetics
The delivery of this foundation is a small nozzle on a push-down pump. I love that there is complete control with how much product is dispensed. Because of the oxygen in this formula, it has a thinner type consistency so control can be very important.
The formula delivers oxygen and the other super-great ingredients to the skin to repair the skin as well as deliver anti-aging properties. While I love this product and think that it definitely helps with making your skin healthier, don’t forget about the benefits of an actual skincare routine. The skincare properties in this foundation are great but there is something to be said about a solid skincare routine.
This formula is quite pigmented but it is a sheer-medium coverage. I feel like it evens out discoloration easily but if you have any actual problem areas you will need concealer. You can see in the picture below that my hand has yellowing, redness, and you can see my blue veining. When the product is smoothed over the surface it practically made it one solid color. You can still see the freckle/age spot though and this is exactly what I am talking about. Sheer-coverage with color correction is all I really want from any foundation. I feel like my skin is actually nice, but we all have problems. This camouflages all of my issues but I still ad a dab of concealer under my eyes and around my nose.
There is a sheen that this leaves on the skin, and no it isn’t greasiness. I feel that the good-for-you ingredients within the product help add to the youthful glow it provides as well as the Drops of Light technology they mention from time to time–it reflects light while concealing imperfections. It applies on smoothly and doesn’t adhere to dry patches, it smoothes out larger pores, blended easily, absorbed quickly, and brightened the look of my skin. My face became the perfect canvas for creating a masterpiece of makeup. Since having my daughter I have been in a makeup slump but after applying this foundation and powdering down my t-zone I was in shock and awe about how good I actually looked, it inspired me to do a full face of makeup again.
I think IT Cosmetics did a wonderful job when they created IT-O2 Ultra Repair Liquid Oxygen Foundation. It is the perfect thin, lightweight consistency. It gives options for those that don’t want a heavy foundation but love the brand. I am head over heels for this foundation and I can’t seem to get over it. It is like they asked me what I wanted for my complexion and made a product tailored to this. Of course, there are people that aren’t going to like this. The people that like a heavier, full coverage foundation will not be interested in this–but those people are in luck because IT Cosmetics has a lot of other great products made just for you! IT-O2 retails for $38 and you can find it at qvc.com, itcosmetics.com, and now available at Ulta Beauty stores and their wesbite. If you don’t want to commit at first go into an Ulta store and give it a whirl, you will most likely be smitten in seconds.
*This product was provided for editorial consideration/an honest review. All opinions are my own. All links are for your convenience.
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